New Blask data shows a sharp divide between brand attention and trading activity, with Kalshi closing the search gap even as it commands substantially more trading volume. Kalshi may dominate the dollars changing hands in U.S. prediction markets, but Polymarket continues to command considerably more branded search attention according to new data from iGaming analytics […] The post Report: Polymarket Leads US Prediction Market Search Demand Despite Kalshi’s Trading Dominance appeared first on Gambling Insider.
Source: Gambling Insider →